What Is the Partnership?
Sustainquest Private Limited, a wholly owned subsidiary of Rockingdeals Circular Economy Limited, has secured a seven-year Super Stockist mandate from Quoodo Food & Beverages India Private Limited. Effective September 8, 2026, the agreement positions Sustainquest as the primary distributor for the AMRUT FRESH beverage portfolio across Haryana and the Delhi/NCR region. The commercial arrangement mandates a minimum purchase of 25 containers annually, with individual orders of at least one container.
Financial terms involve a 20% advance payment upon signing, with the remaining 80% settled upon the arrival of goods at Indian ports, prior to delivery to the warehouse.
Partner Profile
Quoodo Food & Beverages India Private Limited operates within the Indian food and beverage landscape, managing the marketing and distribution of the AMRUT FRESH brand. The brand's parent entity is Quoodo Food & Beverages India International Private Limited, which holds the trademark rights. The product lineup covered under this arrangement includes health-focused options such as 100% pure coconut water, fruit-juice-blended coconut water, and carbonated flavoured juice drinks.
By partnering with Sustainquest, Quoodo gains access to an established distribution infrastructure capable of reaching high-frequency retail channels and premium institutional clients in northern India.
What It Unlocks
- Integration of AMRUT FRESH into Sustainquest’s existing asset-backed procurement and distribution network
- Direct access to high-growth quick-commerce platforms including Zepto, Swiggy Instamart, and Flipkart
- Expansion into the HoReCa sector leveraging existing relationships with Oberoi Hotels and Trident properties
- Authorization to appoint sub-distributors and channel partners to maximize regional market penetration
- Utilization of expanded warehousing infrastructure to maintain product availability across key sales channels
Financial Context
Rockingdeals Circular Economy reported significant growth with annual operating revenue reaching ₹119.84 crore, an increase of 116.48% year-on-year. Net profit for the same period rose by 85.65% to ₹9.91 crore. The company maintains a price-to-earnings (P/E) ratio of 15.03, which is below the industry average of 25.6.
The stock's current price of ₹213.35 reflects a market capitalization of ₹148.9 crore. Within the broader commercial services landscape, which sees quarterly revenue growth of 37%, this partnership aligns with the trend of supply-chain consolidation in the quick-commerce and premium hospitality sectors.
